Success Despite the Economy

Many people have asked me how the economy is affecting our business.  I am glad to answer that Trophy Awards is still healthy and growing despite the ominous warnings from the Evening News.  The next question they usually ask is, "why"?  What makes Trophy Awards successful?  The most blunt answer is, "I'm not exactly sure."  I imagine our success and continued growth is a combination of many factors, but below are a few that I think are most significant.

Good employees are a key to success...they are practically priceless.   Good business leaders understand the importance of having motivated staff members who feel they are an important part of their company or organization.  The problem is that money is tight right now as there is a greater focus on being lean and efficient.  Let's face it: not many employers can afford to give their employees week long vacations to Hawaii.  But, they can present them with awards that communicate appreciation and value.  We are recognition specialists and have many awards and gifts that will encourage and inspire your recipients.  This shift has enabled us to continue our sales growth and success.  Perhaps now is a better time than ever to extend your gratitude to your staff members with an affordable yet enduring award.

More than any other time I can remember in business, consumers are looking for value.  Against the warning of the wise, some look at "price alone", but most buyers focus on value.  We think that value is the sum of 3 major components: quality, price, and service.  Taking any one of these components out of the equation greatly affects the results.  We work extremely hard to make sure we offer exceptional value.  We run an efficient operation and have great prices without skimping on product quality and customer service.  If you read our testimonial page, you will see many comments which reinforce our success in providing an outstanding value.  Our focus on value helps to drive our growth.
http://www.trophyawards.com/testimonials/testimonials.html

Our new product lines have also helped us continue our growth.  A couple years ago, we developed some new products...many of which are unique to our industry and most are sold below market value.  We have new lines of acrylic, crystal, nametags, and trophies.  This move has enabled our customers to buy unique items at a great price.  Feel free to click on some of the below links.
http://www.trophyawards.com/acrylic/acrylic.htm
http://www.trophyawards.com/crystal/crystal.htm
http://www.trophyawards.com/nametags/nametags.html
http://www.trophyawards.com/specialty/3eagle.html

I certainly don't know what the future holds, and I hope the economy make a quick rebound.  Regardless, Trophy Awards will continue to carry a wide product line, offer an exceptional value, and emphasize the importance of staff members who understand and feel appreciated.  With these keys in place, along with hard work and prayer, we look forward to a prosperous 2009 with continued sales growth.  We hope you share in a great 2009.

Thomas Arthur Busch
President
 

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